The font used in the recent Paranormal activity films is in bold red and the letters are also fuzzy connoting video tape recordings. The BOLD color red is very commonly used in horror film titles as it connotes conventional horror things such as Danger,blood,anger, it is a very intense color and the black back ground makes it stand out more.The use of the color black in the background also connotes danger,mystery,evil,fear and death. So this title immediately suggests that what genre the film is therefore appealing to specific target audience.
Friday, 15 January 2016
The font used in the recent Paranormal activity films is in bold red and the letters are also fuzzy connoting video tape recordings. The BOLD color red is very commonly used in horror film titles as it connotes conventional horror things such as Danger,blood,anger, it is a very intense color and the black back ground makes it stand out more.The use of the color black in the background also connotes danger,mystery,evil,fear and death. So this title immediately suggests that what genre the film is therefore appealing to specific target audience.
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